Following a successful year of industry nominations, commendations and awards in social media, corporate communications, animation and patient support, emotive are proud to announce that their health economics app for Astellas is a finalist in the ‘Digital Interactive’ category at the PM Society Awards 2013.
An interactive tool that effectively demonstrates complex economic value and health outcomes down to CCG level, the iPad app was developed in collaboration with Heron and provides Astellas with a powerful digital solution designed for roll-out across Europe. Since its delivery, Astellas have commissioned emotive to deliver further digital health economics solutions.
The PM Society praises excellence in pharmaceutical marketing and advertising in national and international healthcare markets. Winners of the PM Awards 2013 will be announced on Friday 31st January 2014 at Grosvenor House, London.